Help Center › Performance Reporting
📈 Performance Reporting
Connecting data sources, fixing empty reports, refreshing and sharing.
Performance Reporting▶ Includes video
Connecting a client's data sources (the Data tab)
Every report section is powered by an account ID on the Data tab plus a matching connection in Windsor.ai.
Performance Reportingfrom the Help Center
My performance report is empty or says "not connected"
Five causes, in the order to check them, and the fix for each.
Performance Reportingfrom the Help Center
Local Services Ads (LSA) isn't showing in Paid Search
LSA is a channel inside Google Ads, not a separate connector. Here's what that means for setup.
Performance Reportingfrom the Help Center
Google Ads or Meta Ads data isn't pulling, or spend dropped to zero
Missing account ID, no data in range, or Windsor not connected. Plus what the amber spend warning means.
Performance Reportingfrom the Help Center
Data is stale or the report won't refresh
How caching works, what the freshness chip means, and how to force a fresh pull.
Performance Reportingfrom the Help Center
SEO trend, CPA or CPL columns are blank on the Clients list
The roster columns are downstream of the same Windsor connections as the reports.
Performance Reportingfrom the Help Center
GBP, call tracking, AI-referral or organic social section is empty
Each of these needs its own ID on the Data tab and the matching source connected in Windsor.
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